Creating a video ad is one of the boldest ways to connect your brand to a wide range of audiences. Through a memorable Ad, your brand will be able to spark an effective connection with the audience and you’re brand will more likely to be remembered by them. As a marketer, you have a limited ...
Video is the most effective sales tool, and there is a mountain of data to back up that claim. For example, an astounding 88% of video marketers report that using video in their campaigns generated a positive ROI. Also, using a high-quality video on a simple landing page can increase your conversion rate by at ...
People are hardwired to love stories. Storytelling connects us and helps us understand the world better – because of the emotion weaved into them, tales engage us and convey information in a way figures, numbers or data simply cannot. There’s one particular type of storytelling, however, that is undeniably effective at ...
The era of ubiquitous video content is upon us: wherever you look, someone is trying to hypnotize you with some moving images. This fact could leave one with the impression that all you need to shoot a vid is an iPhone and some fantasy. That’s partly true – if you want to get some random ...
There’s no better way in today’s crowded space to stand out from competitors than to use powerful videos. Every startup founder, marketer of a bigger company or sales manager knows that good and engaging videos bring great results in building company image & ramping up sales. Mind you though, different ...
Creating a video for your business might seem quite challenging, especially if you haven’t had much experience with video production before. But hey, no worries! Make sure you follow the tips and it will not only be easy, but fun! First, you need to know answers to these questions: What’s the goal of your ...