The concept of video commercials has come a long way, ever since we saw the black and white music-filled commercials on tv in the 1960s. Thanks to the internet and social media, today, we see ads almost everywhere, even when we watch a video or simply browsing through our Facebook feeds. From being a high-cost ...
It is no secret that video content is king. The world is slowly changing to a video first basis, and every business, brand, and creator is coming up with different ways to prioritize video. We are trained to absorb visual content way better than anything written. If a picture is worth a thousand words, videos ...
Many companies advertise their brand on social media. Not just only reaching more of their currently following audience but also reach a bigger market, too. But advertising on social media is not as simple as it looks, there are more than few things for crafting an effective ad that actually generates a higher rate of ...
More than 53% of the customers engage with any brand after watching their videos on social media. Video marketing has absolutely become one of the most powerful forms of marketing today. But not all types of videos can convert a viewer into a customer. In order to use video effectively in your marketing strategies, you ...
Post-production is the most expensive stage of any film production, it is also one of the most crucial stages of the film creation process. During this stage, it is very important that you get everything right, make your video more aesthetic by correctly editing the story, edits the video, executing perfect color grading, ...
Video content is an essential part of running a successful content marketing strategy. By 2022, online video consumption will be 15 times higher than it was in 2017, which will make up more than 80% of all consumer traffic on the internet, reported by Cisco. Consumers prefer videos from any business than any other form ...
Creating a video ad is one of the boldest ways to connect your brand to a wide range of audiences. Through a memorable Ad, your brand will be able to spark an effective connection with the audience and you’re brand will more likely to be remembered by them. As a marketer, you have a limited ...
Creating valuable content for your audience and providing them is the main purpose of content marketing. It should attract the visitor and convert them into a customer — basically your content should push them down in your marketing funnel. Video content is a very important part of content marketing. There are so many ways ...
It is predicted that by 2022, video content will represent 82% of all IP traffic. With studies suggest that 54% of customers want to see the branded video content from companies, and 55% of consumers are consuming video content. Wyzowl has released a statistic, which says that 63% of businesses are already doing video ...
The demand for stock footage has dramatically increased in recent years, because of the COVID restriction it is getting difficult for content creators to capture videos, thus they are relying more on stock footage to create their content. Stock footage is a powerful tool that can save you a lot of your time and effort ...